See the menu. Taste the menu. | Image: Meiji University
If youāve ever thought, āThis 4K HDR OLED TV is great, but I sure wish it tasted better when I licked it,ā we may be getting closer to a world where thatās the case ā a professor has created a device he calls āTaste the TV,ā according to Reuters, and it does exactly what the name implies. Homei Miyashita says he hopes his āTTTVā will let people experience things like far-away world-class restaurants without leaving their own home, which has become an increasingly understandable desire in the past two years of the pandemic.
According to a demonstration video, which you can see below, researchers blended up various foods and used sensors to ātasteā them. Then, chemicals are sprayed onto a rolling plastic sheet (or a disposable tray for those who donāt feel comfortable licking a plastic-covered screen) in combinations that recreate the flavor. The sheet is then rolled out over the display so you can lick those sweet chemicals and rolled away once youāre done for easy disposal.
Hopefully, you enjoy the screen with your real tongue, though, rather than a demonstration one like they use in the video.
The video shows off all sorts of practical ideas for how TTTV could be used ā as a menu that gives you an idea of what the food will taste like, a way to train wine testers, or a device that lets you add flavoring to crackers. But personally, I want to use it to taste things from movies or all those food TV shows I watch. Would it be a gimmick like 3D movies at home or curved TVs? Almost certainly, but come on, who among us hasnāt wished we could lick our screens while watching internet cooking videos?
Miyashita thinks he could make a commercial version of the Taste the TV for $875, according to Reuters. Even if that price had a hefty markup, itās still quite a bit less than Iād expect ā though thereās always room for a printer ink-style business model where the real cost is in the flavor cartridges. But Iām willing to pay any price for the ultimate Great British Bake Off-watching experience.
Okay, I know watching a show or movie on the version of the device shown in the video probably wouldnāt be ideal, given that itās more like a kiosk than a television. And yeah, trying to watch something while being close enough to the screen to lick it would be a literal pain in the neck. But why should we let āpractical considerationsā get in the way of being able to taste what Remy Ratatouilleās talking about when he describes how well cheese and strawberries go together? (Yes, Iām aware you can just buy these foods, but the TTTV would ensure I was tasting the right type of cheese and strawberry ā wouldnāt want to throw off the experience by accidentally trying it with cheddar instead of gouda.)
Perhaps Miyashitaās idea of an actual, lickable screen is more suited to information systems than entertainment. But itās easy to imagine that you could someday disconnect the taste system from the TV and just have a little flavor dispenser that sprays the delicious, delicious chemicals onto a tray at appropriate moments during a show. Or maybe even someday, movie theaters could install mini versions of them to flavor your popcorn in ways that pair well with the scene ā who wouldnāt want to eat spice and sand flavored snacks while watching Dune part two?