During Sonyâs keynote presentation at CES 2022, the company rolled out the Vision-S EV weâve seen before, along with a new concept SUV dubbed Vision-S 02. But the big surprise (this time) is the launch of Sony Mobility, a new company focused on electric cars. While the tech industry has focused on whether or not Apple might produce a vehicle, Sony already showed us a working prototype packed full of its technology, and now itâs going a step further.
We donât know if this all leads to actually taking a Sony-brand car for a spin someday, but clearly it has a vision for the autonomous, electric future that itâs pursuing. âWe are exploring a commercial launch of Sonyâs EV,â said Kenichiro Yoshida, the companyâs chairman, president and CEO.
During last yearâs reveal of the Vision-S, Sony talked a lot about its capabilities with sensors, and weâll see how it uses that technological advantage in the car industry. In 2021, it already shared some pain with automakers in dealing with the chip shortage, whether itâs joining the party as a full-fledged competitor or some form of supplier that can help build next-generation vehicles is what weâre waiting to find out.
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