Riyadh, November 03 (QNA) – HH Crown Prince and Deputy Prime Minister of Saudi Arabia Prince Mohammad bin Salman bin Abdulaziz announced the launch of ‘Ceer’, the first Saudi electric vehicle brand that will contribute to Saudi Arabias automotive manufacturing sector, the Saudi news agency (SPA) reported on Thursday.

“The launch comes in line with the strategy of the Public Investment Fund (PIF) to focus on unlocking the capabilities of promising sectors locally that can help drive the diversification of the economy, to help achieve the objectives of Vision 2030. In addition, the company will contribute to Saudi Arabia’s efforts towards carbon emissions reduction and driving sustainability to address the impact of climate change,” the news agency reported.

‘Ceer’ is the first Saudi automotive brand to produce electric vehicles the Kingdom, and will design, manufacture and sell a range of vehicles for consumers in Saudi Arabia and the MENA region, including sedans and sports utility vehicles, according to (SPA).

Every ‘Ceer’ vehicle will be designed and manufactured in Saudi Arabia and they are scheduled to be available in 2025. (QNA)

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