• TOD to utilise AI-enabled Buraq by Makana 360 to monitor and analyse millions of online conversations in real time
• TOD to share fan sentiment analysis and match predictions with viewers on a real-time basis to ensure an immersive viewing experience
• Makana 360 to analyse TOD’s digital presence and performance to give the platform a better understanding of consumer demands
Makana 360, a data driven communications consulting firm, has signed a partnership agreement with TOD, beIN Med