Basically: they sold all the tickets in the presale. | Photo by Jeff Kravitz / FilmMagic
Ticketmaster is canceling the upcoming public sale of Taylor Swift tickets after the presale debacle earlier this week. Ticketmaster said it canceled the sale “due to extraordinarily high demands on ticketing systems and insufficient remaining ticket inventory to meet that demand” in a tweet Thursday afternoon.
Tuesday’s presale for Swift’s The Eras Tour was a disaster, with Ticketmaster crashing following “historically unprecedented demand.” Ticketmaster said millions came to the service to try and buy presale tickets.
Due to extraordinarily high demands on ticketing systems and insufficient remaining ticket inventory to meet that demand, tomorrow’s public on-sale for Taylor Swift | The Eras Tour has been cancelled.
— Ticketmaster (@Ticketmaster) November 17, 2022
The fallout was so bad that Ticketmaster had to delay the presale for shows in Los Angeles, Las Vegas, Santa Clara, and Seattle to later in the day. The Capital One presale, which had been set to go live on Tuesday, was pushed an entire day.
Swift hasn’t been on tour since 2018, and the planned Lover Fest tour was canceled due to the pandemic, so fans who have been wanting to see Swift perform some of her newer albums live have been waiting for some time. Ticketmaster hasn’t elaborated on if or when the public sale of tickets might happen in the future.